I can't help noticing that Apple's philosophy with the iPhone is the same as Microsoft's with Windows and office... let smaller, more nimble players innovate the features, and then come in later and trounce them with the force of your implementation.
The message of statements like "Marketing Used to Be Easy" is hidden but clear. Your job used to be easy, now it's hard... and you need me to help you deal. But what if it's never been easy and you just need to suck it up?
Just taking a spin, here.